When Torill Lorenzo, our longtime friend, artist, and design industry veteran, came to us in need of a brand for her new venture, we were thrilled to help. Koselig & Ko is an interior design, home decor, and entertaining inspiration website, all presented through Torill’s singular vision and inspired by her Norwegian roots. Upper Notch provided creative strategy to determine the company’s voice and brand aesthetic, designed a logo inspired by Scandinavian furniture, created a WordPress website, and continues to lend editorial direction to the voice of Koselig & Ko.