Prescott Park Arts Festival has been a NH Seacoast staple for 40 years, providing quality family entertainment and promoting artistic excellence in the community, but the organization was in need of a fresh digital presence. Its new, responsive website prioritizes the changing photography that accompanies the festival’s various events, a user-friendly navigation system that allows users to buy tickets as well as concessions quickly and easily, and a refreshed color palette that serves as a coding system for the festival categories.